Examples of how the corporate identity has been applied to different covers.

Identity De Bilt Council

After a subtle restyling of the existing logo, we developed the council's identity further using distinctive design elements. An arrangement of circles, representing the six areas within the council, a composition of layered arches, a specific colour scheme reflecting the rural character and strong typography combine to create a flexible but recognizable style. We designed a wide range of printed and digital media including stationery, reports, brochures, newsletters, flyers and folders, digital presentations and newspaper pages.

Style elements used in cover design: yellow and green arches, pictogrammes and typography.
Style elements applied to cover design: yellow and green arches, typography and photography.

Comprehensive house style manual

After developing the identity and designing a whole range of products we documented this in a comprehensive manual for internal and external use. This included detailed information and specifications for using the logo, style elements and typography. We also included digital files, templates, basic documents, examples and instructions.

Design for a bulletin containing a large map of the local shopping center.
Newspaper spread dealing with a specific theme ‘security’: design logo and layout pages.